Archive for August, 2013

The Experts Expands Leadership and Consulting Teams with New Executives

Fort Lauderdale, Florida (PRWEB) August 06, 2013

The Experts, Inc. (The Experts), a global provider of IT, business process solutions, engineering and telecom, announced that it has expanded its senior leadership and consulting teams in the Global Technology & Business Consulting division with the addition of Howard Swerdloff as Director; Joel Boniske, as Practice Director; and Oliver Barrera as Senior Manager of Development and Application Consulting. Swerdloff is responsible for overall business strategy and managing the technical sales and project management activities; Boniske is responsible for leading the business development and marketing functions; and Barrera will lead the Microsoft Dynamics CRM practice and provide CRM consulting to clients.

“Were extremely excited to be expanding our leadership and consulting teams in South Florida. Our new executives will be key in helping to further position The Experts as the preferred provider of business technology solutions in South Florida and throughout the U.S.,” said Alex Zaldivar, CFO, at The Experts.

George Schimenti, Vice President of Client Delivery at The Experts said, “With the additional leadership, we will be able to offer unparalleled value and expertise to our clients at a very competitive price.”

Howard Swerdloff brings more than 20 years of financial accounting and business technology leadership and consulting experience in the Microsoft Dynamics product line to The Experts. Prior to joining the firm, he was a Dynamics Liaison with Global Tower Partners in Boca Raton, Florida where he provided Microsoft Dynamics financial system integration support, training and project management for the company. Before Global Tower Partners, Swerdloff spent 18 years as CEO of Winning Applications, providing Microsoft Dynamics ERP and CRM implementation, and business and management consulting services. He earned his bachelors degree in Computer Science from Florida International University in Miami and resides in Loxahatchee, Florida.

With more than 20 years of experience, Joel Boniske has a strong background in sales and marketing leadership, and practice development for Microsoft Solutions. Prior to joining The Experts, he served as Vice President of Sales and Marketing with Solutions@MBAF, a technology services firm and was co-founder of Citrine Technologies, a Microsoft Gold Partner providing Microsoft Dynamics ERP and CRM implementation and business and management consulting services. He attended the University of Florida and earned a bachelors degree in accounting. Boniske, also a CPA, resides in Davie, Florida.

As a CRM consultant and Certified Microsoft Dynamics CRM Solutions Architect, Oliver Barrera has more than 15 years of experience successfully managing, designing, and delivering Microsoft Dynamics implementations. Prior to joining The Experts, he was a Senior Developer for SBA Communications in Boca Raton, Florida where he was responsible for Microsoft Dynamics CRM design, development, maintenance and training for the company. He earned his bachelors degree in Computer Science from Florida International University in Miami and currently resides in Miami.

About The Experts

The Experts, Inc., established in 1998, is a global provider of IT, engineering, telecom and business process solutions, deploying best practices to customers in the public and private sectors. Our technology solutions and services support FORTUNE 1000 organizations around the world and are deployed alongside our trusted personnel supporting the war fighter abroad and domestic policy at home.

As a Microsoft Partner, the Global Technology & Business Consulting (GTBC) division provides leading consulting and outsourcing focused on ERP and Financial Management Systems, Customer Relationship Management Tools, Business Intelligence and Data Warehousing, Business Process Consulting, and Transformational Consulting and Business Process Automation.

The Experts is headquartered in Fort Lauderdale, Florida and has additional offices in 12 states and 8 countries. The Experts provides services in 34 states, the District of Columbia, Puerto Rico, Canada and fourteen additional countries throughout Europe, the Middle East, Africa and Asia. To learn more about The Experts, click here.

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Posted by - August 31, 2013 at 11:29 am

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YP Announces Changes to White Pages Directory Delivery In Wisconsin

Eau Claire, WI (PRWEB) August 30, 2013

The residential white pages listings provided by AT&T have been removed from future YP Real Yellow Pages and YP Real White Pages directories distributed in select Wisconsin markets including Eau Claire.

As the official white pages publisher for AT&T, YP offers a variety of choices for accessing the free YP Real White Pages including:

Using, which includes the YP Real Yellow Pages directory with residential white pages, business white pages, and government pages listings.
Ordering a free version of the YP Real White Pages directory on CD-ROM or in print by calling 1-866-329-7118 or going to
Accessing and searching residential listings on

The change reflects recent usage feedback and research from consumers.

About YP

YP is North America’s largest local search, media and advertising company. Its mission is to help local businesses and communities grow. Over 75 million monthly unique visitors rely on YP to select local businesses that will help them get things done. YP’s flagship consumer brands include the site, one of the 40 most visited web domains in the U.S., the 4.5+ star rated YP app and the YP Real Yellow Pages directory.

The company’s wide range of print and digital advertising products is designed to address the evolving local search needs of consumers and help advertisers grow their business. $ 350 million of its over $ 1 billion in annual digital advertising revenue is attributed to mobile. The YPLocal Ad Network, along with other YP distribution channels, provides advertisers with an opportunity to reach nearly 95% of monthly Internet users across more than 300 affiliated online and mobile publishers. Through customized campaigns designed by expert advisors, YP provides local businesses with one of the most cost effective sources for consumer leads.

YP products and services are backed by thousands of media consultants and customer service professionals in local markets across the US with relationships spanning over 600,000 businesses. An affiliate of Cerberus Capital Management, L.P., one of the world’s leading private investment firms, acquired a controlling interest in YP from AT&T in 2012.

Keep tabs on YP updates on Facebook: or by following @YP on Twitter.

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Posted by - August 31, 2013 at 6:18 am

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Pencil Grip Play Pack, Gross Motor Skill Development, Skill-Based Game Ideas, DBD-941

Pencil Grip Play Pack, Gross Motor Skill Development, Skill-Based Game Ideas, DBD-941

Pencil Grip Play Pack, Gross Motor Skill Development, Skill-Based Game Ideas, DBD-941

  • Skill-based game ideas that you can do at home or in school, for devlopmental ages 3 – 12 years
  • Includes 21 cards
  • Focus on gross motor activities
  • Use readily available supplies and can be easily adjusted for a range of abilities

Activity Decks for Children of All Needs & All Abilities

- Game play for a range of skills with focus on gross motor activities
- Includes 21 card

DbD Play Packs offer great skill-based game ideas that you can do at home or in school. The games use readily available supplies and can be easily adjusted for a range of abilities. Play Packs are perfect for parents, caregivers, teachers and other professionals.

Other features and benefits:
- 15 skill-based

List Price: $ 9.99


Simple Money Making Ideas – Complete Business Ideas for Todays Entrepreneur: Simple Money Making Methods that Pay you Over and Over

Simple Money Making Ideas - Complete Business Ideas for Todays Entrepreneur: Simple Money Making Methods that Pay you Over and Over

Are you looking for ways to make some extra cash? Do you feel that everyone else is making money and leaving you behind? Are you stuck for new ideas? Are you prepared to spend time building your homebased business? If you have answered ‘YES’ to these 4 questions – this book is for you! This book will provide you with ideas and the methods to build your homebased business. There are methods that will bring in some extra cash really fast whilst others involve some set up time before you begin

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Posted by - August 31, 2013 at 5:57 am

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Small business playbook gives SMBs a chance to win Super Bowl ad

Small business playbook gives SMBs a chance to win Super Bowl ad
Each business owner who signs up gets a chance to tell their story on the website, giving small businesses across the country a spotlight,” said Rancic. “The resources and prizes make this a triple win for small businesses and I'm excited to be a part …
Read more on CPA Practice Advisor

What Would You Do With K In Advertising Money?
It's online. It's AdWords and SEO and mobile. That's the answer for small businesses that want to advertise, right? If only it were that easy. If it were that easy then we'd all be doing it. But we're not. That's because like all problems facing …
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Yahoo Braces For More Ad Declines, YouTube Sees Uptick
Advertising continues to be a small fraction of the online retailer's overall business. Across all the major portals, the proportion of larger, custom ads reached 38% on the home page — up slightly from 35% a year ago, but down from 52% in the first …
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Posted by - August 30, 2013 at 9:15 pm

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Latest Business Management Consultants News

To weave or not to weave?
I'm not sure she can go as far as to say most men buying expensive sneakers are poor money managers, but I do agree with Lucas on the point of singling out the women. Why pick on weaves? What about the money so many spend on … in charitable causes …
Read more on Washington Post (blog)

Stats-based handicappers Massey-Peabody offer free Week 1 college football
Cade has a BBA from The University of Texas, a PhD and MBA from The University of Chicago, and taught at Duke's Fuqua School of Business and Yale School of Management before moving to Wharton. Peabody is a professional sports analyst who splits his …

How do you tell a coworker to stop showing you baby pictures?
A communications consultant who has counseled executives at Pfizer (PFE), Merck (MRK), Microsoft (MSFT), and other big companies, she's also the author (with Denise Cowie) of a new book called The Essentials of Business Etiquette: How to Greet, Eat, …
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Posted by - August 29, 2013 at 7:27 pm

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Latest Small Business Advertising Ideas News

Creative Ways to Market Your Small Business
Then, if you're struggling to come up with a fresh way to market your business, check out these ideas — some simple, some creative — from the National Women's Business Council and the Small Business Administration. [Creative Ways to Market Your …
Read more on BusinessNewsDaily

Small business tips: how to use social media to boost business
A recent study by the Internet Advertising Bureau UK found that nearly 80% of consumers would be more inclined to buy more often in the future because of a brand's presence on social media. For small firms, knowing how to capitalise on this is crucial.
Read more on The Guardian

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Posted by - August 29, 2013 at 7:17 pm

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NAPW El Paso, TX Local Chapter Hosted Marketing Expert & Recognized Success of Charitable Endeavor in June

Garden City, NY (PRWEB) August 28, 2013

Members and guests of the NAPW El Paso, TX Local Chapter gathered on June 25th for a professional networking meeting.

Guest speaker and marketing expert James Tidwell demonstrated to the group of professional women how to create innovative marketing strategies for their businesses.

Volunteers who participated in the Chapters Homemade Cookies for Troops project were recognized for their selfless efforts by Chapter President Guadalupe Villarreal.

Thank you all for attending, said El Paso Local Chapter President Guadalupe Villarreal.

You could have been at home watching TV, however, you decided to be here today and this shows how professional and committed you are!

The President recognized the El Paso Chapter volunteers who participated in the Homemade Cookies for Troops project. She presented these women with a thank you card and a Support the Troops pin.

Thank you all for your help in making this project such a success, said President Villarreal.

Please visit our Facebook page to view pictures of the soldiers receiving the care packages.

Next, guest speaker James Tidwell began his presentation by providing information about marketing strategies. He spoke about determining what the target population is such as: age, gender, job position, education level and average income.

He spoke about various social media sites (Facebook, Linkedin, Twitter and Google+) and websites such as Google, YouTube, and Yahoo. Additionally, he spoke about advertisement reports, attractive colors and person-to-person advertising.

Mr. Tidwell also talked about how to create, claim and find online listings for businesses and included helpful information about the QR Codes, how to use and create them, said Chapter President.

After the presentation, the group of professional women discussed hosting a guest speaker at a future meeting who would help them understand how to better manage social media since many are concerned about privacy and gossip issues.

Other future topic ideas for Chapter meetings that were discussed included principle of synergy/ligature management and self-defense.

The Chapter President reminded members and guests that the next El Paso Local Chapter community project will be about mentoring women who are victims of domestic violence and pregnant teenagers.

As she closed the meeting, President Guadalupe Villarreal thanked everyone for attending and asked members to please continue to share new ideas with her.

Remember, this is not my Chapter it is our Chapter, she stated.

Members and guests at the June meeting included: Patti Flores, Luz Torres, Marcy Shoberg, Beatrice Middleton, Letty West, April Rhodes, Rosalyn Thornton; Erika Newton, Takenia Alson, Kim Bowman, Marissa Watkins, Sarah Jarlin and April Rhoes.

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Posted by - August 28, 2013 at 3:19 pm

Categories: Business Advertising   Tags: , , , , , , , , , , , to Run National TV Campaign on ESPN

San Mateo, CA (PRWEB) August 20, 2013

Today,, the home of unlimited sales leads and mailing lists for small-business owners, announced a major television advertising campaign that will launch Wednesday, Aug. 21 on ESPNews. The 30-second spot promotes infofree.coms $ 1 weeklong risk-free trial and is scheduled to air 20 times that day during the sports channels most popular programming, including Mike & Mike and SportsCenter.

Were taking an aggressive approach to advertising our product because we want sports fans across the nation to know is the best sales productivity tool available on the market today, said Vin Gupta, founder. ESPNews is the perfect venue to share our message with busy sales professionals and entrepreneurs who are looking to stay updated on their favorite teams while looking for ways to grow their business.

The ESPNews ad blitz will be followed by similar campaigns on other key TV networks. The campaigns come as marks the start of its third year in business and embraces its rapidly expanding influence in the sales leads industry. The companys revolutionary services provide clients with unprecedented access to 300 million business and consumer listings. All told, more than 100,000 users have turned to since 2011 to find new customers and enhance their businesses bottom line. On the horizon are additional value-added services, including a customer relationship management (CRM) module.

This month, is in the midst of a limited-time offer of $ 599 for a new two-year subscription a 50 percent discount off the regular monthly price. New one-year subscriptions are available for $ 359 a 40 percent savings.

One- and two-year subscriptions to include these features:

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Posted by - August 28, 2013 at 8:17 am

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Brain Rules: 12 Principles for Surviving and Thriving at Work, Home, and School

Brain Rules: 12 Principles for Surviving and Thriving at Work, Home, and School

Brain Rules: 12 Principles for Surviving and Thriving at Work, Home, and School

See how the brain works while using it in the process of reading this book! Most of us have no idea what’s really going on inside our heads. Yet brain scientists have uncovered details every business leader, parent, and teacher should know – like that physical activity boosts your brain power.

How do we learn? What exactly do sleep and stress do to our brains? Why is multi-tasking a myth? Why is it so easy to forget – and so important to repeat new information? Is it true that men an

List Price: $ 15.00


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Posted by - August 28, 2013 at 8:00 am

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Small Business Management Starting Up

Small Business Management Starting Up

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Posted by - August 28, 2013 at 3:28 am

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Study: Piracy actually helps small films make money

Outrageous Advertising

Image by Infusionsoft
Photo of the book by Bill Glazer, it’s packed with many marketing advertising ideas for small businesses.

Infusionsoft is the leader in small business email marketing and these are a few photos from our office.

Study: Piracy actually helps small films make money
For “Harry Potter,” that's no big deal — everyone knows about “Harry Potter,” courtesy of Warner Brothers' massive advertising budget. But for a smaller movie that relies on word-of-mouth recommendations, the loss of chatter can hurt. (Incidentally …
Read more on Washington Post (blog)

Seven ways to harness social media in your business
… 60 per cent of people talk more online than they do in real life. So where do you begin? There are plenty of avenues to take. Here are some ideas for putting your business into the spotlight, gleaned from a recent Ragan Conference in Orlando, Florida.
Read more on The Globe and Mail

Calendar Highlight: Smart marketing ideas for under 0
“As late as the second half of the 20th century, you could say who you were and everybody knew what you did,” said Goldman, creative director of Henrico County-based Bright Orange Advertising. Not anymore. In today's … Small-business owners need to …
Read more on Richmond Times Dispatch

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Posted by - August 26, 2013 at 9:17 pm

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Technip and Sasol Form Engineering Alliance on GTL | Network with These Attending Companies and More at SMi’s 16th Annual Gas to Liquids Conference and Exhibition

London (PRWEB UK) 25 August 2013

Technip and Sasol, the owner of the worlds leading gas-to-liquids (GTL) technology, have established an alliance for front-end engineering services for future Sasol GTL projects. The alliance also allows for Technips participation during the execution stage of future GTL projects. Officials said the alliance, which builds on existing relationships, aims to achieve strong capital productivity through the highest standards of HSE, operability, accelerated innovation and reduced project cycle times. GTL technology is becoming increasingly important not only for the environmental advantages of its products, but also because it provides an efficient and safe solution for the transportation of natural gas.

(Source: Hydrocarbon Processing, 21 August, ‘Technip, Sasol form engineering alliance on GTL’,

Against this backdrop, SMi’s 16th Gas to Liquids conference will address these latest developments and much more, playing host to the worlds foremost authorities on GTL including Sasol North America, Chevron Nigeria, Shell, BP and Exxon Mobil. The meeting will provide the ideal platform for discussion and debate over current and emerging GTL projects, developments within the industry, technology sessions and interactive panel debates. This year’s Gas to Liquids will build upon the 2012 event with industry leaders discussing the latest hot topics including: shale gas reserves reshaping and providing opportunities for the GTL market, new technologies being proven at scale like the Fischer-Tropsch process, and new projects from an array of GTL giants.

Speaker Panel includes:

Mark Schnell, General Manager, Marketing, Strategy and New Business Development, Sasol North America
James Vaughan, General Director, OLTIN YOL GTL
Mitch Hindman, Licensing Manager, Exxon Mobil
Robin Holford, Conversion Technology, BP
Jeff McDaniel, Commercial Director, Velocys
Shravan Joshi, Business Development Manager, CompactGTL

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Posted by - August 26, 2013 at 11:27 am

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RevBuilders Marketing Launches Mobile Website for Boston-Area Pest Control Company

GAINESVILLE, Va. (PRWEB) August 23, 2013

Local online marketing company RevBuilders Marketing announced today the recent launch of a brand new mobile website for one of their clients. UltraSafe Pest Management, Inc., located in Boston, Mass., has been servicing the Boston, Canton, and Middleton areas for over ten years, and today the company has refreshed their online image to keep up with new website design techniques and new mobile-friendly formats.

Websites have experienced rapid evolution over the years, and as mobile phones have exploded in sophistication, the need for mobile websites has emerged. Today, numerous techniques for creating mobile websites exist, from the simple to the sophisticated. The laptop computer is on its way to becoming obsolete, says Scot Small, President of RevBuilders Marketing. Most people who are traveling are doing increasing amounts of computer work on their smartphones or tablet PCs. So, while we will likely continue to need full-size websites for the tablets and desktops, mobile websites are now fundamental to the success of a marketing strategy in a wide variety of industries.

The mobile website comes as part of a series of different changes that the Boston-area pest control company had set in motion, including a revamp of their full website as well as renewed online paid advertising efforts.

This is our first mobile website, says Vic Palermo, Owner of Ultra Safe Pest Management, Inc. RevBuilders was very helpful, and has made the design process extremely easy. They were able to create a mobile website which showed our essential branding while still being easy-to-use and accessible for those accessing the site through a smartphone. Were excited to see how tapping into this new venue will help connect those who need pest control directly to one of our pest control professionals.

For mobile websites, we try to keep it clean and simple, says Small. Most people navigating the web on their phone have a specific idea of what they want out of a website, so we design our websites to provide for that want.

About RevBuilders Marketing

RevBuilders Marketing is an online marketing firm with over ten years of experience in various industries, including SEO, PPC Management, Web Design, and Graphic Design. The firm has worked for clients in a variety of industries, including pest control, HVAC, plumbing services, business consulting firms, caterers, personal injury law firms, Realtors, travel agents, and more. Visit today for more information.


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Posted by - August 26, 2013 at 9:16 am

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Internet Marketing For Small Business – Online Marketing Tips And Ideas offers affordable custom packages for all your SEO related campaigns. Call 407-876-5771 to learn how to Gain Exposure – Get Noticed …
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Posted by - August 25, 2013 at 10:18 am

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Office Star Space Professional Air Grid Back Managers Chair with Leather Seat and 2-to-1 Synchro Tilt Control

Office Star Space Professional Air Grid Back Managers Chair with Leather Seat and 2-to-1 Synchro Tilt Control

Office Star Space Professional Air Grid Back Managers Chair with Leather Seat and 2-to-1 Synchro Tilt Control

  • Thick Padded Contour Seat and Matrex Back with Adjustable Lumbar Support
  • One touch Pneumatic Seat Height Adjustment
  • 2-to-1 Synchro Tilt Control with Adjustable Tilt Tension
  • Height Adjustable Angled Arms with Soft PU Pads
  • Heavy Duty Angled Nylon Base with Oversized Dual Wheel Carpet Casters

Professional Air Grid Back Managers Chair with Leather Seat and 2-to-1 Synchro Tilt Control

List Price: $ 415.00


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Posted by - August 25, 2013 at 10:02 am

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Business management and administration at The College of West Anglia

Business management and administration at The College of West Anglia, including our NVQs, Diplomas and other courses.
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Posted by - August 24, 2013 at 7:35 pm

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Taking your home business to the next level

Taking your home business to the next level
Running a business from home is hugely popular with graphic artists, web designers and other technology-based startups, and it can be a shrewd move for a number of reasons: low overheads, minimal equipment, no office rent and travel expenses, and scope …
Read more on The Guardian

Raleigh business owner questions advertising call
Pulse Pilates started in Elisa Buxbaum's Raleigh home. The business grew so much that she now has her own studio in north Raleigh. While at the studio she said she got a call about an advertising opportunity in a magazine. "Tiger Woods was going to be …

Leo Burnett wins RE/MAX ad deal
The ad campaign, set to roll out in January, will include network TV, cable TV, radio, digital, social media, out-of-home and print advertising. The campaign plans to use creative themes that “will appeal to a new generation of home buyers and sellers …
Read more on Chicago Business Journal

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Posted by - August 24, 2013 at 3:22 am

Categories: Business Advertising   Tags: , , , , Makes Mobile Marketing a Reality for the Small Business

(PRWEB) August 23, 2013

Mobile Marketing is the wave of the future and is an essential part of any business’ marketing efforts. Everyone loves their mobile phone. They use it whenever they have down time, while eating, waiting, shopping and even while watching TV. In fact, over 90% of people even sleep within arm’s length of their mobile phones! Best of all, people read and respond to mobile communication more than other forms of media.

SMS open rates exceed 99%! If this is amazing, even more shocking is that 90% of all text messages are read within 3 minutes of being received on the mobile phone.

If a business is not advertising on this channel, then it is missing on a great opportunity to reach millions of potential customers to offer its products or services.

Last week, Planesia, Inc, a company that provides internet consulting services, launched, an online platform that makes it easy for a small business owner to implement a mobile marketing campaign, by providing an easy to use interface to configure a mobile keyword, collect opt-in mobile numbers automatically, deliver content to an audience in quick, bite-sized bits. In a single memorable word, a mobile keyword makes it easy for a retailer to establish two-way communication for high-impact messages and offers to subscribers. Deliver product information, promotions, giveaways, or surveys. Plus, grow a subscriber database in no time. not only provides the platform for mobile marketing campaigns, it also offers tips and guidance on how to use the system, and the DOs and DONTs of mobile marketing.

Joompias platform also allows for the creation of QR Codes: a two dimensional barcode matrix with embedded information. Use Joompia to create a QR Code and link it to a URL or a keyword, or specify an action to be taken when the QR Code is scanned by a mobile device. Use Joompias platform to create a QR Code and include it on all business brochures, then ask customers to scan it to collect opt-in mobile numbers, or open the companys web page when scanned. QR Codes are a fun and easy way for customers to receive information, deals, and create brand awareness.

Subscribing to Joompias service online ( and creating mobile marketing campaigns is easy; in fact it can be completed in minutes; the control panel is straight forward and easy to use. Once the customer signs up, Joompia provides a Mobile Marketing guide to get started, and offers some best practices and tips that should assist in implementing a mobile campaign.

As an introductory offer, all subscriptions to the 500 SMS messages package before September 15, 2013 will receive a $ 20 discount for the first month. This means, the customer pays $ 15 instead of $ 35 for the first month of the 500 SMS msgs package. This represents $ .03/message, the lowest price that can be found today for this type of service.

Note: complies with all advertising guidelines outlined by and in accordance with the CTIA and Mobile Marketing Association. The company provides a clear policy prohibiting SPAM and unsolicited email.

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Posted by - August 23, 2013 at 11:19 pm

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Business process management – Wiki Article

Business process management has been referred to as a “holistic management” approach to aligning an organization’s business processes with the wants and need…
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Posted by - August 23, 2013 at 3:27 am

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Pricing Engine Gives Small Businesses the First Simple Solution for

Pricing Engine Gives Small Businesses the First Simple Solution for
Pricing Engine,, the innovator in helping small businesses advertise online, today announced the release of a new version of its platform that for the first time allows small business owners to quickly and easily launch ad …
Read more on PR Web (press release)

New BIA/Kelsey Research Finds 38% of Small Businesses Offer Customer
Local Commerce Monitor (LCM) is BIA/Kelsey's ongoing tracking survey of small and medium-sized businesses conducted online with research partner Ipsos. The survey measures where SMBs are spending their advertising and promotional budgets and …
Read more on PR Newswire (press release)

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Posted by - August 22, 2013 at 12:22 pm

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