Archive for October, 2015

Latest Small Businesses Advertising News

6 smart and affordable ways to advertise your startup
If the local newspaper's readership is primarily upper-income investors, it won't care about saving customers a small amount a year by buying your widget, but the same press release for a college publication may be perfect. The media you choose must …
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Pensions campaign targets small businesses
However, the same pension rules apply to such employers as to big companies. The government is launching an advertising campaign to remind people they must follow new rules which oblige them to offer a pension scheme to their staff or face costly fines.
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PM: Tax haven label not fair
Prime Minister Freundel Stuart (front left) and Minister of Industry, International Business, Commerce and Small Business Development, Donville Inniss, (front right), along with Chairman of the Global Forum Kosie Louw (centre) and Governor of the …
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Posted by - October 30, 2015 at 4:17 pm

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Latest Small Home Business Advertising News

Mobile advertisers: Country disparities may impact your campaign
About 43 percent of adults live in a cell phone-only home. Most Americans are always on, with 90 percent of adults saying they always have their phones with them and a majority saying they're rarely or never off the grid. While this sounds like it …
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MasterCard and Cardlytics Partner to Deliver an Integrated Card-Linked Loyalty
… ATLANTA–(BUSINESS WIRE)–MasterCard and Cardlytics today announced an agreement to deliver targeted card-linked services to US banks of all sizes. The new partnership will match Cardlytics card-linked marketing solutions and advertising expertise …
Read more on Business Wire (press release)

Cookies on the BBC website
Today InMobi, based in Bangalore, India, is the third largest player in the fast-growing mobile advertising industry, with only Facebook and Google outstripping it. The company has 24 offices in 17 countries and employs more than 900 people. Last year …
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Posted by - October 29, 2015 at 3:17 pm

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Weston, Redding, Easton Business Owners! Get Your 15 Minutes of Fame on Patch!

Weston, Redding, Easton Business Owners! Get Your 15 Minutes of Fame on Patch!
Do you run a home-based business but don't have money in the budget for advertising? Then email us today to share your story with our readers and enjoy your “15 minutes of fame” on Patch. Our Small Business Spotlight series shines a light on all our …
Read more on Patch.com

Marketing & Advertising Manager – Brisbane CBD Fringe – Employment Office
We are uniquely positioned in the recruitment marketplace, with clear, unique selling propositions to clients and an unparalleled service that ensures more than 95% repeat business. After 15 years of high growth, we now have excellent market share …
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Posted by - October 29, 2015 at 5:17 am

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'United We Stand': HCC to host Veteran Job Fair and Resource Expo Nov. 5

'United We Stand': HCC to host Veteran Job Fair and Resource Expo Nov. 5
"Most veterans understand that higher education and academic preparation are key to effectively compete in the corporate and industrial world," said James Corona, MBA, Global Management Career Planning Resource Center, Southeast Campus, HCC. … These …
Read more on Chron.com

Business briefs: Ulta to open in Cape Coral on Friday
For information, visit Ulta.com. Fort Myers Technical College to hold career fair. Fort Myers Technical College will offer students and employers the opportunity to network during the Fall 2015 Career Fair — Exploring Employment Opportunities on …
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Posted by - October 28, 2015 at 7:28 pm

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Latest Small Business Web Advertising News

10 Time-Tested Secrets of Serial Entrepreneurs
We asked a number of celebrated serial entrepreneurs to describe their secret sauce to growing a business as efficiently and inexpensively as possible. Here are their top … “Companies with smaller budgets are forced to think creatively and work to …
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Small business in the spotlight … 3rd Home
I had my eureka moment when I decided that I didn't want advertising to be the only thing I could do. I decided I … Sign up to become a member of the Guardian Small Business Network here for more advice, insight and best practice direct to your inbox.
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Best Practices: How to Crowdsource Your Next Video Campaign
Today, businesses aren't necessarily running their own contests. Instead, they're turning to online platforms such as Tongal, Zooppa and Talenthouse to discover fresh ideas and new video content for their websites and advertising. Lego, Gillette, Post …
Read more on AdAge.com (blog)

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Posted by - October 27, 2015 at 6:16 pm

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Despite alcohol ad ban, booze delivery startup plastered on MBTA

Despite alcohol ad ban, booze delivery startup plastered on MBTA
It has been a success since starting in September, she said. “Drizly business has doubled in Boston and we've had multiple record days since launching the campaign,” she said. Two weeks ago, MBTA officials floated the idea of allowing alcohol ads on …
Read more on Boston.com

Google continues to grow thanks to strong mobile and YouTube ads
Google is now Alphabet, but the company has one more quarter of results to report under its old business structure. As usual, Google's advertising business made up the lion's share of the company's revenue, totaling 89.9 percent of the money Google …
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CALL FOR NOMINATIONS: Who are the most powerful women in mobile advertising?
Nominees can be executives who work in any sort of business, from ad agencies, to mobile app companies, to device manufacturers — the only rule is that they have to work in mobile advertising. Please email your nomination to loreilly@businessinsider.com.
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Posted by - October 23, 2015 at 9:21 am

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Latest Business Management Online News

Deutsche Bank to restructure divisions, management structure
BERLIN (AP) — Germany's biggest bank, Deutsche Bank AG, said Sunday that it is restructuring its divisions and making changes to its management structure in an effort to streamline its business. The bank's corporate banking and securities division …
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A password manager deal that has users worried
Last week, LastPass users got word that their password manager has been acquired by online services company LogMeIn. LogMeIn described the deal like this:: "A high growth business with millions of loyal users and an award winning product line, LastPass …
Read more on CBS News

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Posted by - October 22, 2015 at 3:29 am

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Which Pricing Model Suits Your Mobile App?

Which Pricing Model Suits Your Mobile App?
If you think you have a winning idea that has a great business potential and which offers a product or a service that customers would value and hence are likely to pay for it, then one of the faster way to roll your business is by developing and …
Read more on Business 2 Community

Industry hacker Cindy Gallop of Make Love Not Porn
The industry's old-world-order business model has been destroyed by the advent of free porn online and it hasn't invented a new one. Every dynamic I have just cited is also true of music, television, publishing, journalism, advertising – every industry.
Read more on The Australian Financial Review

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Posted by - October 21, 2015 at 10:17 pm

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Latest Business Management Career News

Waitrose boss Mark Price to stand down
The managing director of Waitrose and deputy chairman of the John Lewis Partnership, Mark Price, is standing down. The BBC's business editor Kamal Ahmed believes Mr … Analysis: Kamal Ahmed, BBC business editor. Mr Price warned of turmoil in the …
Read more on BBC News

Best Recruiting Software 2015
When searching for the best recruiting software, we looked for solutions that are affordable and easy to use, and that come with key features like the ability to post job ads, accept applications, manage candidates and stay on top of the hiring process …
Read more on Business News Daily

How far your money goes for an MBA in Albuquerque
When it comes to getting an MBA from the Anderson School of Management at the University of New Mexico, your money goes pretty far. Our study looked at the price per credit of an MBA from the largest … This cost includes a differential tuition that …
Read more on Albuquerque Business First

Leadership: Can You Learn to Communicate and Embody It?
Diction and style, physical delivery and memorization were skills considered essential to a successful political career. Compared to today, Everitt states in no uncertain terms, "Public speaking in this complex … Whether schools of business …
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Posted by - October 20, 2015 at 11:29 am

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Up A Half Million In Six Months, Facebook Says It Now Has 2.5 Million Advertisers

Up A Half Million In Six Months, Facebook Says It Now Has 2.5 Million Advertisers
A substantial though undisclosed percentage of Facebook's advertisers are small businesses. The company previously … As part of the 2.5-million announcement, Facebook is introducing new products and tools directed at mobile marketers. The company …
Read more on Marketing Land

New: Facebook Is Rolling Out Verified Badges For Local Business Pages
By itself, this new feature doesn't seem that significant, but it's part of Facebook efforts to signal its support for small businesses and make the case that the social network can be a primary part of a company's digital presence. Facebook says more …
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Posted by - October 20, 2015 at 11:16 am

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Latest Small Business Web Advertising News

Google has launched a major project that aims to make the entire mobile web
Google has launched an ambitious initiative that aims to speed up loading times across the entire mobile web. The new open source project is called Accelerated Mobile Pages. It's basically a new kind of open source HTML code framework that Google is …
Read more on Business Insider

Survey: Only 6 Percent of Franchises Prioritize Mobile
But the fact that franchises use any digital marketing at all is no small achievement, especially given the franchise business model. “To do digital marketing well is no easy task for any business owner, but when you involve a system of franchise …
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Inside the mind of Facebook's Sheryl Sandberg
They can afford advertising, they can afford marketing. But for small businesses, being able to quickly and cheaply connect to customers is a big deal. Thirty-five percent of small businesses don't have a website. That's because they are expensive and …
Read more on Chicago Tribune

Facebook to Bring More African Users Online
With more than a billion people, Africa is a land of vast, untapped business opportunities for Facebook. And to seize the immense potential that this emerging market presents, the social media giant is going all out to woo users. In its latest move …
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Posted by - October 19, 2015 at 12:20 am

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Latest Business To Business Advertising News

Online advertising a product serving no one
Last week, German media giant Axel Springer paid $ 343 million to buy a big chunk of online news site Business Insider, bringing its shareholding to 97 per cent. Back in July, Axel Springer narrowly lost the race to buy the Financial Times, beaten by …
Read more on Irish Times

Experiences, not ads, will bring in the millennials for businesses
Usually, the best promise an airline can make to travellers is to get them where they are going with minimum fuss. But this week, WestJet Airlines Ltd. is all about the fuss. The company is hard at work on its next stunt, surprising people on one of …
Read more on The Globe and Mail

7 Things Government Can Learn from Google's Business Model
All of that was made possible because of its search and advertising business. Advertising still makes up the majority of the company's revenue, and according to eMarketer, Google accounts for more than 10 percent of all advertising spending in the U.S..
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BBDO Picks Up Priceline Business
The search, handled by Ark Advisors, began more than three months ago. Initially incumbent Butler, Shine, Stern & Partners was invited to the review but the shop backed out. Butler Shine handled the business since 2006. "We chose BBDO because of its …
Read more on AdAge.com (blog)

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Posted by - October 17, 2015 at 1:17 pm

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Latest Business Advertising Ideas News

How to Capitalize on Major Events: Creative Ideas for Smaller Budgets
Whether or not you're aware of it, you're surrounded by creative marketing techniques. Larger brands use what's happening around them to create powerful marketing tactics that drive both attention and business. So how do you make it work for you?
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How To Sell Your Ideas To Millennials
“Because of technology, businesses are forced to evolve and adapt rapidly – Millennials do this well –“ Says Rayanne Thorn, – VP of Marketing for HR Technology company, Dovetail Software, and editor for intrepidHR. “They like to adapt and adopt, they …
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10 alternative business ideas for making money during EcoMobility
In the early morning coffees would probably do a roaring trade, while in the afternoon as the mercury rises cold drinks and bottled water would likely sell by the truckload. This is probably the most obvious idea for an EcoMobility Festival business …
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Posted by - October 16, 2015 at 2:17 am

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Latest Business Advertising News

We spoke to the two New York Times execs whose job is to double digital
King-Balentine, who also met with Business Insider in London, told us that Asia will be a focus. She couldn't reveal names of advertisers, but said London already has campaigns booked, with the first work due to be released before the year is out.
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Twitter Moments has been hailed as its 'most important feature ever' – but
The Promoted Moments rollout will be a slow one, with Twitter only planning to trial the advertising product with between five to 10 brands over the next few weeks, before expanding it out widely in the coming months. Business Insider understands that …
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Posted by - October 14, 2015 at 3:22 pm

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What's the latest fitness app?

What's the latest fitness app?
Running has its own rewards. And a new online start-up is adding another layer. Alex Auroux, managing director of Running Heroes, says his business rewards people who decide to be healthy and keeps them motivated on that journey. Running Heroes …
Read more on Sydney Morning Herald

How to Use Social Media to Find Employees
You, the small business owner, should be using social media to find employees as well. It's one solution to … If you use your network activity box (or status box) to craft a post that says you are looking to hire people, you have yourself a free ad …
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Taxing Times for Yahoo! and Its Alibaba Shares
That business, which includes search and display advertising, might be valued at about $ 5 billion, according to Shyam Patil, an analyst with Susquehanna Financial Group, so a spinoff would result in a tax hit of roughly $ 1.75 billion, assuming a rate …
Read more on Bloomberg

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Posted by - October 13, 2015 at 4:16 am

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Students favour menu of food industry courses

Students favour menu of food industry courses
Meanwhile, the Royal Agricultural University in the UK is moving from agricultural training into business and management, with two specialised MBAs and a whole raft of other degrees. Stephen Thomas, head of the School of Business and Entrepreneurship …
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Business Briefcase published Sunday, Oct. 11
Ballew has been in the mortgage banking industry for over 30 years, with 25 years in senior management. He attended college for banking and finance and continues his …. Through the Alzheimer's Friendly Business program, the Home Instead Senior Care …
Read more on Helena Independent Record

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Posted by - October 12, 2015 at 3:32 am

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Latest Free Small Business Advertising News

New publication targets 'high-brow marijuana smokers'
Stories will be free to all and eventually ad-supported, though Mr. Riedle is open to change: “Once we're past launch, we will determine exactly how to monetize it. … “In a small place, you gain an intuitive understanding of your readers. It's tricky …
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The year of the small business
Infiniti offers a 100 per cent money-back guarantee with the slogan "We fix it or it's free". The company also claims its "customers save on average 50 per cent" by using its products and services. "For us … "In the past, the biggest advertising …
Read more on Sydney Morning Herald

7 Essential Tools Every Startup Can Afford
You may not think you have the budget for a stunning website design, but Wix proves you do and gives it to you for free. The company has an … That's where a company like Clickbooth makes a significant difference without busting the advertising budget …
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Posted by - October 11, 2015 at 5:16 pm

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17 Free Online Tools to Help You Grow Your Blog to 1 Million Visitors

17 Free Online Tools to Help You Grow Your Blog to 1 Million Visitors
But there's more: Kevan Lee at Buffer recently set out all the ways you can use Quora to market yourself for your business. Quora helps you establish …. Buffer seems like a simple tool to manage your online social media presence. But, in the right …
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Company of the Month: Investor Management Services leads CRE investment firms
Real estate sponsors also receive a permissions-based online dashboard to monitor performance and investor activity and manage documents across their portfolio. “We quickly recovered the two things we missed most: time and resources,” IMS client Rob …
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Posted by - October 10, 2015 at 11:27 am

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Experience Advertising, Inc Launches Small Business Digital Marketing and

Experience Advertising, Inc Launches Small Business Digital Marketing and
Experience Advertisings small business advertising packages start at just $ 500 per month and scale up to $ 5000 per month. Evan Weber, CEO of Experience Advertising, Inc. … Evan Weber has been in the digital advertising industry since 1997 when he …
Read more on IT Business Net

Town Administrator David Drumeler spoke about the façade improvement program
Just last month Secaucus was ranked the fourth best place to start a business in New Jersey by the number-crunching site NerdWallet, making it the only Hudson County municipality in the top 100. While the site based their ranking on straight …
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Posted by - October 10, 2015 at 6:20 am

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Latest Free Advertising For Small Business News

Welcome to hell: Apple vs. Google vs. Facebook and the slow death of the web
This is basically the foundation of Google's entire business: Google makes the lion's share of its money on search, and Google search doesn't work if the web isn't searchable, so Google has a huge interest in making the web profitable for media …
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Help Celebrate Our Six Years In Business By Advertising in The Woodlands
Advertise In The Paper! If you are a small business owner who reads The Paper daily, and enjoy how we support local business, non-profits and community news through our online mobile-friendly publication, we have a favor to ask. We know the difficulty …
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Posted by - October 2, 2015 at 3:16 pm

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